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2021年巴西市场进口电动自行车销量创历史新高,打破历史纪录

所属分类:外贸干货 发布时间:2021.12.17
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2021年巴西市场进口电动自行车销量创历史新高,打破历史纪录(图1)
巴西自行车行业协会(Aliança Bike)近日发布的调查数据显示,2021年尚未结束,全国电动自行车销量就已打破历史纪录。据统计,今年1月至10月,电动自行车共售出35722辆,超过2020年全年销量(32110辆)。

巴西G1网站12月9日报道,目前尚未计算11月和12月销售数据。据协会预计,到今年年底电动自行车销量将增至43000台,比2020年增长34%。

Aliança Bike执行主管丹尼尔·古斯(Daniel Guth)表示:“电动自行车相关的虚假信息已澄清,现在越来越多的企业开始经营该项业务。”目前巴西市场中大多数电动自行车仍是进口产品,但国产车数量也有所增长。

该行业商家认为,尽管目前电动自行车的销售已呈上升趋势,但事实上该细分市场仍有很大的增长空间。古斯称:“从比例来看,它(电动自行车)所占市场比例仍然很小,约占自行车市场总销量的1%。当前数据远远低于潜力值。”

除销量增加外,今年该类车辆的本地组装量和进口量相比也有所增长。Aliança Bike称,这种变化的原因之一是合并品牌对自行车市场投资的增加以及政府对各类组件税收的减少。

古斯说道:“设想一下,如果进口整辆的电动自行车,那么你需要支付18%的进口税。而如果进口各类组件,那么你需要缴纳的税率只有14.4%,如果该品牌在巴西没有工厂,税率甚至可能降至0%。因此,对批量出售电动自行车的商家来说,在巴西组装整车的形式变得越来越有利。”

为避开拥堵的交通或拥挤的公共交通工具,很多巴西人已将电动自行车作为日常出行的一种选择。Aliança Bike的一项调查数据显示,有56%电动自行车骑手之前曾将汽车作为交通工具。

Sales of electric bikes across Brazil have broken records even before 2021 is over, according to survey data released by Alianca Bike, an industry association. A total of 35,722 e-bikes were sold from January to October this year, exceeding the total of 32,110 sold in 2020, according to statistics.


Sales figures for November and December have not yet been calculated, Brazil's G1 website reported on December 9. The association expects e-bike sales to rise to 43,000 units by the end of this year, up 34 percent from 2020.


Daniel Guth, executive director of Alianca Bike, said: "The misinformation about e-bikes has been cleared up and more and more companies are now running the business." Most electric bikes in Brazil are still imported, but the number of locally made bikes is also growing.


While e-bike sales are on the rise, the segment still has a lot of room to grow, according to the industry. "Proportionally, it's still a small part of the market, about 1 per cent of total bike sales," Mr Goose says. The current figures are well below potential."


In addition to higher sales, local assembly of such vehicles has also increased this year compared with imports. Alianca Bike said one reason for the change was increased investment in the Bike market by merged brands and reduced government taxes on various components.


"Imagine importing an entire e-bike, you pay an 18 percent import tax," Guth said. If you import components, you pay 14.4 per cent. If the brand does not have a factory in Brazil, the rate could fall to 0 per cent. As a result, it is becoming more and more advantageous for those who sell e-bikes in bulk to assemble them in Brazil."
Many Brazilians have embraced e-bikes as part of their daily commute to avoid traffic jams or crowded public transport. Data from a survey by Alianca Bike showed that 56% of e-bike riders had previously used a car as a means of transportation.

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